Broadway Industrial appoints Tan Choon Hoong as CEO

Precision manufacturer, Broadway Industrial Group has appointed Tan Choon Hoong as its chief executive officer (CEO).

In a regulatory filing, the Singapore mainboard listed company stated, “The board, after reviewing the qualifications and working experience of Mr. Tan, and conducting interviews with him, had deliberated and approved his appointment as chief executive officer of the group.’

Mr. Tan will be responsible for providing leadership in the development of strategic plans to advance the group's mission and objectives. He will also be in charge of achieving revenue, profitability and growth targets of the group, ensuring production efficiency, quality, service and cost-effective management of resources.

Mr. Tan holds an MBA from Preston University. Prior to joining Broadway Industrial Group, he served as CEO and executive director of Shenzhen Zesum Polytron Technologies Inc from 2018 to 2019. Before that, he worked at Belton Technology Group from 1998 to 2018 and rose through the ranks from general manager to become the VP, Corporate sales and marketing, group business development.

Broadway Industrial had a not so great first quarter ended March 31, with a net loss of $5.1 Mn compared to a net profit of $588,000 a year ago. This was on account of an unexpected weakness in the hard disk drive market, causing the group's first-quarter revenue to plunge 26.1 percent to $67.6 Mn. With Mr. Tan stepping in as the CEO, it will be interesting to note if the group is able to improve performance in the coming quarters.