Appointments

Enreach ropes in Media.Monks's Shemara van den Heuvel as CHRO

Enreach, a Europe-based communications platform, has announced the appointment of Shemara van den Heuvel as the new Chief Human Resources Officer (CHRO), effective immediately.

In her new role, Shemara brings over 25 years of experience across diverse sectors, including marketing and advertising, FMCG, management consulting, BFSI, HR consulting, pharmacy, and food retail. She will be responsible for recruitment, talent retention, and HR initiatives, along with bolstering a self-driven and empowering workforce and inspiring culture.

In her previous roles, Shemara worked as the Senior Vice President of Global Human Resources at MediaMonks. Prior to that, she served Red Bull Netherlands as the HR Director, Deloitte as the HR Advisor, and RandStad as the HR Manager. She also worked with Deep Blue Capital, Ethos, Ahold, and Optiver in the past. On the academic front, she holds an MBA degree from VU Amsterdam University.

Welcoming Shemara to the leadership team, Enreach CEO Stijn Nijhuis said, "Shemara has proven herself to be an innovative and effective leader who has achieved significant success by helping large organisations attract and retain quality talent in highly competitive environments. She will play a critical role for Enreach as we continue to grow our employee base, promoting diversity, equity, and inclusion, and looking to expand our footprint across Europe. We are confident that Shemara’s creativity and expertise will enable Enreach to further strengthen our position as a leading destination for talented, innovative, and entrepreneurial individuals."

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Shemara added, "I am eager to work with my colleagues in Almere and across Europe and help the company continue down this path by creating an environment that is attractive, engaging, inclusive, and fulfilling for every one of our team members."

Shemara also announced her new role on LinkedIn, posting, 'I am excited to share that I have taken on the role of Chief Human Resources Officer (CHRO) at Enreach. Thrilled to be part of such an innovative company! Looking forward to staying connected and sharing insights from this new chapter.'

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