The Board of Directors of NIKE, Inc appointed Elliott Hill as President and Chief Executive Officer of NIKE, Inc., effective October 14. Hill will also become a Director of the NIKE, Inc. Board of Directors and a member of the Executive Committee.

A long-time Nike veteran Elliot Hill started his association with the brand back in 1988 as an intern apparel sales representative. He held 19 different roles within the organisation before retiring in 2020 as President – Consumer and Marketplace. “I am returning to lead NIKE as President and CEO in October 2024,” he posted on LinkedIn.

Throughout his career at Nike, Hill held senior leadership positions across Europe and North America and was responsible for helping grow the business to more than $39 billion. Before retiring in 2020, he was President - Consumer and Marketplace leading all commercial and marketing operations for Nike and Jordan Brand, including the P&L across the company’s four geographies. He retired from Nike in 2020. 

He succeeds John Donahoe who has decided to retire from his role as President and Chief Executive Officer and from the NIKE, Inc. Board of Directors effective October 13. He will remain as an advisor to the company to ensure a smooth transition through January 31, 2025.

“I am excited to welcome Elliott back to NIKE. Given our needs for the future, the past performance of the business, and after conducting a thoughtful succession process, the Board concluded it was clear Elliott’s global expertise, leadership style, and deep understanding of our industry and partners, paired with his passion for sport, our brands, products, consumers, athletes, and employees, make him the right person to lead Nike’s next stage of growth,” said Mark Parker, Executive Chairman of NIKE, Inc. 

“NIKE has always been a core part of who I am, and I’m ready to help lead it to an even brighter future. For 32 years, I’ve had the privilege of working with the best in the industry, helping to shape our company into the magical place it is today,” said Hill.