AI in HR: Smarter pay, perks and career growth?

AI is revolutionising decision-making in total rewards by providing HR leaders with actionable insights drawn from vast datasets.
Artificial intelligence is transforming how organisations design and implement total rewards, making compensation, benefits, and career development more personalised, efficient, and data-driven.
No longer just about salary, total rewards now encompass a holistic approach that acknowledges employees as individuals with diverse needs and aspirations. Companies worldwide are leveraging AI to enhance the employee experience, optimise resource allocation, and streamline HR operations.
AI is redefining total rewards by bringing greater clarity and transparency to employees, many of whom struggle to grasp the full scope of their compensation and career pathways. AI-powered platforms provide real-time, hyper-personalised guidance, helping employees make informed choices about their benefits, financial planning, and professional growth.
Generative AI and chatbots further refine this process by offering tailored recommendations on health benefits, career progression, and financial wellness.
According to a Mercer study, AI assists employees in navigating complex decisions, ensuring they maximise rewards at every stage of their careers.
Beyond individual benefits, AI plays a crucial role in managing change within organisations. By delivering personalised content and proactive engagement, AI helps employees adjust to organisational shifts.
AI-driven chatbots designed for managers also enhance communication, reduce administrative workload, and promote fairer decision-making in performance and compensation discussions.
AI for smarter decision-making
AI is revolutionising decision-making in total rewards by providing HR leaders with actionable insights drawn from vast datasets. This data-driven approach allows companies to design cost-effective and impactful compensation strategies.
Research from Mercer highlights AI’s role in optimising total rewards policies by identifying inefficiencies, ensuring pay equity, and supporting strategic workforce planning. AI-driven analytics enable businesses to benchmark compensation structures against market trends and internal equity standards, ensuring competitive and fair remuneration.
Predictive analytics is another game-changer. AI can analyse performance data to detect patterns, identify high-potential talent, and recommend reward programmes that boost engagement.
Mercer’s Global Talent Trends 2024 report notes that 43% of companies in the Asia Pacific region are already using AI to forecast employee absences. This demonstrates its potential in workforce planning.
With regulatory pressures mounting around pay transparency, AI helps organisations stay ahead by proactively identifying pay gaps and recommending equitable salary adjustments. AI-driven tools contribute to a more transparent and compliant workplace by fostering a culture of fairness and inclusion.
AI for operational efficiency in total rewards
HR teams often grapple with time-consuming administrative tasks related to benefits management and employee inquiries.
AI alleviates this burden by automating routine processes, freeing HR professionals to focus on strategic priorities. Mercer reports AI and automation could replace 52% of compensation-related tasks in a bid to significantly enhance efficiency.
One of AI’s most impactful applications in total rewards is job architecture and career pathing. AI helps organisations classify roles, align them with skill frameworks, and suggest career trajectories based on employees’ capabilities and ambitions.
This fosters internal talent mobility and strengthens succession planning.
AI also streamlines compensation and performance management by automating workflows, tracking real-time performance, and generating data-driven salary recommendations.
These insights allow companies to make well-informed pay decisions that align with both internal performance metrics and external market conditions.
Harnessing AI for strategic advantage
While the potential of AI in total rewards is vast, its successful adoption requires careful planning. Organisations must build strong data infrastructure, establish governance frameworks, and navigate ethical considerations to mitigate the risks of AI-driven decision-making.
Mercer underscores the importance of prioritising data quality, addressing biases in AI models, and ensuring compliance with evolving data protection regulations.
HR teams must also develop AI expertise and integrate these capabilities seamlessly into total rewards functions. High-growth organisations are increasingly forming dedicated HR technology teams to drive AI adoption and align it with business goals.
In embracing AI strategically, businesses can enhance total rewards programmes, create a more engaging employee experience, and ensure that rewards are equitable, transparent, and aligned with workforce needs. The future of total rewards is data-driven, personalised, and powered by AI – helping organisations turn compensation from a cost centre into a strategic advantage.