Birlasoft, part of the USD 2.9 billion diversified C.K. Birla Group, announced the appointment of Manjunath Kygonahally (Manju) as Chief Executive Officer (CEO) for the Rest of the World (ROW) region, effective January 2. He will be based in the UK.

A seasoned services industry professional with diversified industry expertise spanning Market Strategy, Business Development, Service Delivery, and Operations, Manju has joined Birlasoft from Cognizant. He led the communications, media & entertainment (CMT) business for Cognizant’s Global Growth Markets based out of London.

Over his twenty-five-year tenure, he held multiple leadership positions, where he conceptualised and spearheaded numerous strategic programs across various business units.

In this role, Manju would be responsible for all business and strategic growth initiatives in the ROW region, comprising all regions outside of the Americas. Manju is a seasoned services industry professional with diversified industry expertise spanning market strategy, business development, service delivery, and operations. 

Commenting on Manju’s appointment, Angan Guha, CEO and Managing Director, Birlasoft, said, “Manju possesses an exceptional leadership record, a unique knack for fostering lasting client relationships, and has successfully guided large-scale digital transformation programs.”