Grey Group Hong Kong has appointed Jenmon Yeung-Jenkins as its CEO. She has over 20 years of advertising experience spanning three continents and three major markets in Europe, North America and Greater China across luxury, fashion, beauty and lifestyle sectors.

Jenmon started her career at Leo Burnett and Ogilvy network. Before joining Grey, she headed up business development at Spring Studios London with an impressive new business track record. She believes in building and future-proof brands through an integrated creative approach that connects culture and drives aspiration.

 Commenting on her appointment, O’Conor said: “Her experience, the diversity of her portfolio, and her remarkable track record of building global audiences for brands across the luxury, fashion, beauty and lifestyle categories speaks volumes.

“She is a unique talent and one that we are proud and excited to have onboard. This is the beginning of a new chapter for Grey Hong Kong and I  look forward to seeing her unleash her strategic and creative expertise on our existing and future clients.”

Image source: Mumbrella Asia