Enterprise automation software company, UiPath has announced the appointment of Lee Hawksley  as the new Senior Vice President and Managing Director of Asia Pacific and Japan, effective November 2022. Through this appointment, the company brings in an expert with more than 20 years’ experience in leadership and senior management roles in the technology industry across all of Asia. 

Hawksley has a track record in leading hyper-growth sales, go-to-market operations, and developing new markets. He will report directly to UiPath Chief Business Officer Chris Weber. 

Commenting on the appointment, Weber said, “As an experienced and successful sales executive with a deep understanding of the enterprise software market, Lee’s appointment will further help UiPath solidify our leadership across Asia Pacific and Japan. His experience in leading disruptive technology companies will be vital, and he is well positioned to engage with the local ecosystem to create new opportunities and strengthen our existing customer and partner relationships. Asia Pacific, India, and Japan hold huge promise for UiPath, and I look forward to accelerating our leadership as the partner of choice for C-suite leaders driving digital transformation initiatives.”

According to the company communique, Hawksley most recently served as Senior Vice President and General Manager for Asia Pacific Japan at Twilio, Inc. Prior to that, he was Executive Vice President of Sales at Salesforce, having joined Salesforce by way of the acquisition of ExactTarget in June 2013. Prior to joining ExactTarget, Hawksley was a founder and key driver of two international software businesses – Esker Software and FortyTwo International – the former listing on the French secondary market, Nouveau Marche, and the latter listing on the ASX via Bluefreeway.